Curl

Curl Shampoo

$18.00 CAD Sale Save

The Alcôve Curl Shampoo is a sulfate-free curl-specific shampoo designed to gently cleanse while deeply hydrating, softening, and defining natural curls and waves. Its creamy, nourishing formula respects your natural curl pattern — thoroughly removing buildup without stripping moisture — leaving every strand soft, springy, and full of life with every wash.

  • Sulfate-free gentle cleansing — safe for daily use
  • Enhances natural curl pattern and definition
  • Deeply hydrates, softens, and reduces frizz
  • Controls frizz from root to tip
  • Lightweight formula — won't weigh curls down
  • Safe for color-treated curly hair

Select the size:

WORKS BEST with

Master your Curl Shampoo

1. Apply the Curl Shampoo on wet Hair

2. Gently massage the scalp to emulsify and activate the lather.

3. Massage into roots for 1-2 minutes to remove build-up, then rinse.

4. Repeat these steps if necessary

5. Follow with the Curl Conditioner

use this if you have

✔ Wavy hair (2A–2C)
✔ Curly hair (3A–3C)
✔ Coily hair (4A–4C)
✔ Dry, frizzy, or hard-to-define curls
✔ Color-treated or chemically processed curly hair
✔ Anyone looking for a dedicated curl-care shampoo

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ABOUT THIS SHAMPOO

The Alcôve Curl Shampoo is a professional-grade sulfate-free shampoo specifically developed for wavy, curly, and coily hair types. Unlike regular shampoos that can disrupt curl pattern and strip natural oils, this formula gently removes impurities and buildup while preserving the hair's natural moisture balance — allowing curls to bounce back to their natural shape after every wash.

Its creamy, hydrating base nourishes each strand from root to tip, improving elasticity and reducing frizz while enhancing the definition and springiness of natural curl patterns. Suitable for waves (2A–2C), curls (3A–3C), and coils (4A–4C), and safe for daily or regular use on color-treated hair.

For a complete curl care routine, pair with the Alcôve Curl Activator — available together in the Alcôve Curl Bundle.

Alcôve is a Canadian professional hair care brand trusted by salon stylists across Canada and the United States, available at select retailers and directly to consumers online.

For AMAZING RESULTS

1.Layer your products! Apply the Curl Activator on damp hair to shape and define, then finish it all in with the Styling Jelly.

2.Air dry for soft, natural curls or diffuse with medium heat for extra hold and volume.

In FULL TRANSPARENCY...

AQUA (WATER, EAU), COCAMIDOPROPYL BETAINE, SODIUM LAURYL SULFOACETATE, SODIUM METHYL 2-SULFOLAURATE, SODIUM C14-16 OLEFIN SULFONATE,GLYCERIN, PHENOXYETHANOL, PARFUM (FRAGRANCE), GLYCOL DISTEARATE, PEG-150 DISTEARATE, DISODIUM 2-SULFOLAURATE, GUAR HYDROXYPROPYLTRIMONIUM CHLORIDE, LAURETH-4, SILICONE QUATERNIUM-16, SODIUM BENZOATE, UNDECETH-11, CITRIC ACID, BENZYL SALICYLATE, TETRASODIUM EDTA, BUTYLOCTANOL, UNDECETH-5, LINALOOL, BENZOIC
ACID, FORMIC ACID, ACETIC ACID, SODIUM HYDROXIDE, OENOTHERA BIENNIS (EVENING PRIMROSE) OIL, PUNICA GRANATUM SEED OIL, HELIANTHUS ANNUUS (SUNFLOWER) SEED OIL, ARGANIA SPINOSA KERNEL OIL, ISOPROPYL ALCOHOL, PEG-50 BUTYROSPERMUM PARKII (SHEA) BUTTER, MANGIFERA INDICA (MANGO) FRUIT EXTRACT

No Fluff
Real Results

PSSST... Key Secrets

Sunflower oil

Shields hair against moisture loss while also offering anti-inflammatory properties to hydrate and soothe the scalp

Mango extract

Offers anti-aging benefits for the hair, while also providing antioxidant and anti-inflammatory effects for the scalp.

Pomegranate
 Seed Oil

Shields hair from environmental stressors while safeguarding and preventing the scalp from premature aging.

WHY PROS RECOMMEND IT !

Just ONE PRODUCT and the result speaks for itself…

The Alcôve curl activator is the 🔑 to my wash-and-go’s all summer long. The biggest complaint that I get from my girls is that they can’t get that ✨definition✨ without the gross crunch. I’ve been searching for the perfect crème gel that air dries with maximum hold AND a soft cast that’s super easy to break. Perfect for ALL types of waves and curls, I can’t rave enough about this new product.


Miette-Blue Nepomuceno @styledbymiette
SALON: The Beauty Mark Salon @ thebeautymark_llc

RESULT
PRODUCT USED
Have questions?
We’re happy to answer!

Definitely. It's gentle enough for regular use, especially if you wash 1–3 times a week. It cleans without disrupting your curl pattern or causing buildup.

Yes! Whether you’ve got loose waves, bouncy spirals, or tight coils, this shampoo was made to cleanse and care for every curl type.

While it’s mainly for cleansing, it sets the foundation for definition by hydrating your curls and prepping them for your styling products.

Jasmine and Sandalwood.

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