Our products are not tested on animals; humans work just fine!
Hair treatments
Hair Treatment Products for Deep Repair, Hydration & Scalp Care – Alcôve Hair
Alcôve Hair's Hair Treatments Collection is a professional-grade lineup of targeted treatments designed to go beyond daily cleansing and conditioning — repairing damage, restoring moisture, protecting against heat and environmental stress, and nourishing the scalp at its root. Whether your hair needs an intensive weekly repair, a daily leave-in shield, or a pre-shampoo scalp reset, this collection has a solution that fits seamlessly into your routine.
The collection includes the Hydrating Shampoo and Hydrating Conditioner as the moisture-rich cleansing foundation; the award-winning Restructuring Mask (available in 250 ml and 500 ml) for intensive weekly repair; the Pre-Wash Scalp Oil for pre-shampoo scalp nourishment; the 10-in-1 Multitasking Mist as a daily leave-in for heat protection, moisture, and frizz control; and the Anti-Frizz Serum for finishing smoothness and shine. The Care Bundle brings together the Pre-Wash Scalp Oil, Restructuring Mask, and 10-in-1 Multitasking Mist in one discounted set. Travel-size versions are available in the Minis Collection. All products are vegan, sulfate-free, paraben-free, and safe for color-treated hair — made in Canada.
How to Use Alcôve Hair Treatments in Your Routine
Hair treatments work best when layered strategically throughout your routine, not used in isolation. Before shampooing, apply the Pre-Wash Scalp Oil directly to the scalp and lengths, leave for 10 to 15 minutes, then shampoo as usual — this step nourishes the scalp, softens buildup, and primes the hair to better absorb subsequent treatments. In the shower, use the Hydrating Shampoo to cleanse gently without stripping, then follow with the Hydrating Conditioner on wash days, or swap the conditioner for the Restructuring Mask once or twice a week for deeper repair — leave the mask on for 5 to 10 minutes before rinsing. After washing, apply the 10-in-1 Multitasking Mist to damp hair as a leave-in to protect against heat, lock in moisture, and control frizz before styling. Finish on dry hair with the Anti-Frizz Serum for smoothness and shine. For the most convenient entry point into this routine, the Care Bundle pairs the Pre-Wash Scalp Oil, Restructuring Mask, and 10-in-1 Multitasking Mist at a discount.
Frequently Asked Questions
What is a hair treatment and how is it different from a conditioner?
A regular conditioner is a rinse-out product applied after every shampoo to smooth, detangle, and add basic moisture to the hair's surface. A hair treatment — like a mask, serum, leave-in mist, or scalp oil — goes deeper. Treatments are formulated with higher concentrations of active ingredients and are designed to address specific concerns: repairing structural damage, restoring elasticity, protecting against heat, nourishing the scalp, or sealing the cuticle against humidity and environmental stress. The Alcôve Restructuring Mask replaces conditioner 1 to 2 times per week for intensive repair, while the 10-in-1 Multitasking Mist and Anti-Frizz Serum are leave-in treatments applied after washing for ongoing daily protection.
How often should I use a hair mask?
For dry, damaged, or color-treated hair, using a hair mask 1 to 2 times per week as a replacement for conditioner is the most effective approach. For hair that is in good condition and simply needs maintenance, once a week or even once every two weeks is sufficient. The Alcôve Restructuring Mask is the hero product of this collection — a 2024 Beauty Award winner for Best Hair Mask — available in 250 ml for standard use and 500 ml for those who use it frequently or have longer or thicker hair. The Mini Restructuring Mask is available to try before committing to a full size.
What is a pre-wash scalp oil and why should I use one?
A pre-wash scalp oil is applied directly to the scalp before shampooing — not as a leave-in. Its purpose is to nourish the scalp, dissolve excess sebum and product buildup, and create a protective barrier that prevents the scalp from drying out during the cleansing step. This is especially useful if your scalp feels tight or flaky after shampooing, or if you wash frequently. The Alcôve Pre-Wash Scalp Oil is also anti-frizz: it softens lengths before washing so the hair absorbs subsequent treatments more effectively, and leaves hair visibly smoother even before styling. Apply before your shampoo, leave on for 10 to 15 minutes, then proceed with your regular routine.
What does the 10-in-1 Multitasking Mist do as a hair treatment?
The 10-in-1 Multitasking Mist is the most versatile treatment in this collection — a single leave-in product that delivers ten benefits in one spray: heat protection, frizz control, humidity resistance, detangling, moisture, softness, shine, color protection, split end repair, and anti-static action. Applied to damp hair before styling, it functions as a daily treatment that both protects and repairs with every use. It can also be spritzed on dry hair between wash days for a moisture and smoothness refresh. The Mini Multitasking Mist travel size is also available.
Can I use hair treatments on color-treated or bleached hair?
Yes — in fact, color-treated and bleached hair typically needs treatments more than untreated hair, because the chemical processes involved in coloring and bleaching open and weaken the hair cuticle, increasing porosity and moisture loss. All Alcôve treatment products are sulfate-free and specifically formulated to be gentle and color-safe. The Restructuring Mask is particularly valuable for bleached or highlighted hair as it helps rebuild internal hair structure, restore elasticity, and improve color vibrancy by sealing the cuticle. Browse the full Repair Collection for all targeted solutions for damaged and color-treated hair.
How do I repair damaged hair at home?
Repairing damaged hair at home requires a consistent multi-step approach rather than a single product fix. The most effective routine combines: weekly use of the Restructuring Mask to rebuild damaged hair structure from within; daily use of the 10-in-1 Multitasking Mist as a leave-in to protect against heat damage and environmental stress every wash day; the Pre-Wash Scalp Oil once a week to nourish the scalp and prime hair before cleansing; and switching to the sulfate-free Hydrating Shampoo and Hydrating Conditioner to cleanse without further stripping. Over time, this routine improves softness, reduces breakage, and restores visible shine and elasticity.
What is the best hair treatment for dry hair?
For dry hair, the most impactful treatment combination is the Restructuring Mask used 1 to 2 times per week in place of conditioner, plus the 10-in-1 Multitasking Mist applied to damp hair every wash day as a leave-in moisture sealant and heat protectant. For very dry hair, adding the Pre-Wash Scalp Oil once a week provides an extra layer of nourishment before shampooing. These three products are available together at a discount in the Care Bundle, which is an ideal starting point for a complete treatment routine for dry or damaged hair.
What does the Anti-Frizz Serum do and when should I use it?
The Anti-Frizz Serum is a lightweight leave-in treatment that smooths the hair cuticle, eliminates flyaways, adds shine, and helps repair the appearance of split ends. Unlike the 10-in-1 Multitasking Mist which is best applied to damp hair, the Serum is most effective on dry hair as a finishing step after styling — a small amount worked through the mid-lengths and ends is enough. It can also be used on damp hair before blow-drying to smooth the cuticle during heat styling. For best results, use after the 10-in-1 Multitasking Mist (applied damp) and add the Serum as the final dry-hair finishing touch.
Yes. Alcôve Hair is a Canadian professional hair care brand originally developed for salon use, now available directly to consumers online. All formulas are vegan, sulfate-free, paraben-free, and safe for color-treated hair — giving everyone access to professional-grade results at home. Learn more on our About Us page, read customer reviews, or explore the full Alcôve product range.
